THE CONCEPT
DUALITY – TWO SIDES OF THE SAME COIN
In the contemporary sportswear landscape, sneakers become a statement of identity.
The new Cross Hybrid Collection introduces a visual and stylistic narrative that revolves around one key concept: duality.
Two different models trace a new aesthetic direction that merges opposite yet complementary characteristics.
SLIDING DOORS EFFECT
On one hand, a design with an energetic, dynamic and active metropolitan vibe;
on the other, a sophisticated, urban version with a retro edge that recalls the effortless elegance of the 70s-80s
THE SAME IDENTITY THAT EVOLVES IN DIFFERENT DIRECTIONS
The more metropolitan model pairs with strong silhouettes, contemporary layers, and technical details.
The other vibe is softer and more minimal and goes perfectly with hybrid styling, made of clean lines and sophisticated colour palettes.
JUXTAPOSITION BECOMES BALANCE
Static and dynamic, soft and bold, retro and contemporary.
Dualism takes shape even in the styling, where textures, volumes and proportions tell two different stories about living in the city.
Opposite elements intertwine in perfect harmony with the everyday life of the Cross Hybrid man and woman.
Cross Hybrid is not just a sneaker,but an exercise in identity.
Two sides of the same coin, united by a single vision: that of a new urban life, where character and sophistication coexist under the same name.
